Dr. Ruscher's research focuses primarily on stereotyping and prejudice in communication, and her book Prejudiced communication: A social psychological perspective provides an in-depth analysis of this topic. At Tulane, she and her students have examined a.) the conditions that exacerbate and attenuate the formation of shared stereotypic impressions during conversation, b.) the impact that exposure to communicated stereotypic impressions or assertions have on receivers, and c.) how communicated stereotypic impressions can serve as implicit "justifications" for discriminatory behavior. Her more general interest in social cognition occasionally leads her to collaborate with colleagues who are interested in mental representations of romantic partners, biased information processing, attribution, and the relation between stereotyping and aggression. Her current interest lies specifically with the transmission of discriminatory performance feedback in intergroup settings.