Advertisement printed in The Newcomb Arcade, Volume I, Number One, January 1909
Newcomb Pottery sold through exhibitions and displays. In addition, the College advertised its wares in The Newcomb Arcade, the College magazine (published 1909-1930), and, from 1898 onward, through consignment to various stores, shops, and organizations around the country.
Advertisement printed in The Newcomb Arcade, Volume X, Number 1, November 1917
Family records show that the first piece of pottery was sold in 1896 for $4.00 by Selina Bres to a Mrs. Bickham in Boston. Newspaper records in 1901 indicate "a lamp was....sent to Berlin, and ...to Connecticut." By this time, Ellsworth Woodward noted that young women could make a modest income from their own work. Soon, Woodward was able to convince the College administration to put up funds for the construction of a separate Pottery building which included a spacious sales room. New Orleans newspapers regularly reported on the Pottery's commerical success.
The following article by Ellsworth Woodward was published in the first issue of The Arcade. In the original, the photo of the "dragonfly lamp" accompanied the article on a facing page.
"Arts and Crafts in Newcomb College"
by Ellsworth Woodward
The Newcomb Arcade, Volume I, Number One, January 1909, page 27
"The art school of today is accepting a wider responsibility in its educational work. In addition to what was formerly regarded as the full duty of the art school, that is, the training of students in the appreciation and practice of pictorial expression, a large share of its crafts minister to the beauty of material things.
"Schools have come to realize that where one may be prepared to add to the sum of beauty and achieve personal success through the pictorial arts, a hundred may be trained to useful enterprise in the field of artistic craftsmanship -- a limitless field in which the world of industry ministers to the needs of a refined civilization.
"The school of art at Newcomb College has been one of the leaders in this recognition and acceptance of a broader duty. It has already seen the fruits of its labors in the student industries which have developed under its fostering care. The arts of design and trained taste are quick to react on manufactured things and only opportunity is needed for the young artist to prove his or her usefulness in the social order. The public percieves [sic] it with equal readiness and gives its support when proof is offered.... In leaded glass, wooden beads, rug weaving and in many other ways, design and trained taste find ways by which art students profit by their training and the character of industrial products, elevated and enriched by the infusion of intelligence and sensibilities.
"A community is fortunate which has the wisdom to foster the talent of its children and provides effective ways for its employment."
The following sonnets by College alumna Jane Grey Rogers appeared in The Newcomb Arcade, Volume IX, Number 3, April 1917, page 209